No matter how experienced you are at your business, we all want to keep growing, and for that we should never stop learning, and I chose IEREK for the next 13 reasons:
1- Sharpen the Saw
The idea is that sometimes you have to take a break from the work environment to sharpen your skills. I always return from a conference with new ideas and approaches that make me more effective and efficient at work.
2- Meet Experts Face to Face
While not all conferences offer you the opportunity to meet your business experts, your chance to meet professionals with IEREK is greatly improved when you’re sharing the same room.
3- Networking Opportunities
Good conferences have opportunities for attendees to mix and mingle, form new relationships, and strengthen existing ones. You may make a connection with the perfect provider or prospect. Or you may find yourself sitting next to your next customer.
4- New Tools
Whether there’s an expo floor or just a few tables near the coffee and muffins, companies often have tools to display that we haven’t seen yet. Apps that make us faster, less prone to costly mistakes, or give us some other sort of edge.
5- Learning In a New Space
Consider why so many businesses have meetings off site. It’s because it’s easy to find ourselves in a rut. Sitting in the same chair, in the same office or in the same coffee house, can keep us from fresh thinking and new ideas. Breaking out of the office, sitting in a new space (even if it’s a tired old Holiday Inn conference room), can spark us to new approaches that will grow our businesses.
6- Break Out of Your Comfort Zone
Going hand-in-hand with the previous reason, live events force you to break out of your comfort zone.
It’s easy to read a blog post from the privacy of your own office. You won’t break a sweat listening to a podcast (unless you’re on the treadmill.) You don’t have to make small talk while your YouTube video loads up.
While there are those among us who are born networkers, for many of us live events, and other people can be a challenge. But breaking out of our comfort zones is just the type of action we need to take to break out of old ways of thinking that have got us in a rut in our businesses.
7- New Tips & Tactics
The problem with the web is we believe that everything is at our fingertips. And maybe it is. But it’s an overwhelming amount of data that we often can’t crack, or keeps us from the best material. A well-run conference will help curate new ideas to help us improve our approach.
8- Greater Focus
The flip side of learning new things is relearning classic techniques. For example, a few years ago at Agents of Change, John Lee Dumas talked about the importance of creating an avatar for your business, and how it streamlined his thinking. Napoleon Hill wrote about masterminds in Think and Grow Rich, but the concept has been around forever.
9- The Energy of Like-Minded Individuals
There’s nothing like being in a room of minded people. Other people who are willing to take time away from the office to learn something new. Other people who want to “better” themselves.When you sit in a classroom or auditorium, you discover that you’re not alone in wanting to improve your skills and bring something back to your office or organization.
10- Invest in Yourself
This is the most important one of the 13 reasons. Perhaps this one is self-evident. Or perhaps we’ve already covered it in whole or in parts above. But leaving the office and “sharpening the saw” is investing in yourself. It’s admitting that you’re worth it, that you still have more to learn, that you can get better. It’s an investment in yourself, your career, and even your company. When you visit the website and submit your abstract, you’re investing in your own growth. And when you choose IEREK you won’t regret it!
Look around a room at a conference and note that everyone starting from the audience and ending to authors, they all have different ways of thinking. And they’ve been chosen by a detailed process so that the attendance will be the best in the conference’s field. Therefore, It’s impossible not to find what you’re looking for in the conference’s content.
As a supervisor the most important one of the 13 reasons for you will be this one, If you send someone to a conference and they learn and network, then that’s great. But, to truly make it valuable, they’ve got to bring all that back and share it with all the folks who didn’t get to go to the conference but could benefit from the good stuff. And, having the extra responsibility of bringing something back to share encourages your team to be present and engaged during the conference.
13- Have Fun!
I’m not sure this is the most important of all these eleven reasons, but I didn’t want to leave it off the list. Conferences are fun! Live events with other people are fun!. I’m not a master networker. I struggle with finding the right way to break into a conversation with people I don’t know. But I’ve gotten better by attending conferences. By sitting at lunch tables with people I don’t (yet) know. I’ve made some amazing connections and even more amazing friends from going to live events.